3 Tops Reasons Why You Must Have Your Own Affiliate
Marketing Website
by: Mal Keenan
Budding entrepreneurs entering the affiliate marketing business invariably
struggle with many questions on the setup, methods and strategies of their new
business.
In dealing with prospects on a daily basis the same question arises time and
time again:
Should I get your own website? Do I need one? Will it make a difference to my
affiliate sales?
If you have ever joined any affiliate programs at all then you will know that
every affiliate program provides you with your own version of the merchants
sales page - coded with your affiliate link, in order to track sales.
Technically it is possible to make money promoting this turnkey site that the
merchant has provided. In my professional opinion and from my own experience
though, this is NOT the way to go if you are serious about making your
affiliate business a full-time enterprise.
Let me explain why - giving the most important points against using the
affiliate website:
1. By far the most important factor is that the affiliate program can go out of
business at anytime leaving any promotions that you have done for your
affiliate site useless. If you have links on the www pointing to an affiliate
page and the company is no longer in existence then those links will fail to
work.
If you have your own website then YOU are in control. You can simply point the
link on your end to a new company and thus give you a chance of building a new
income stream.
2. It is undoubtedly of massive importance that you build your reputation
online. If you only promote another persons website, even though it will bring
you commissions, it will usually have the name of the product owner on this
site. So, in this case, you are building the merchants' reputation and web
presence instead of your own. Branding your name and business online will lead
to further success so it's better to get YOUR name out there right from the
very start.
3. Point 3 is, that with an affiliate page you don't have the ability to make
changes to your webpage. Again, this is a business, so you MUST add your own
uniqueness and some personality to the aspect of this business that you are
presenting to the public. You CANNOT do this with the affiliate site that the
merchant provides - ONLY with your own website and domain name.
So by now you may be asking for the solution. The only answer is to get a
website and build YOUR own web presence and brand rather than someone elses.
This way you can promote any affiliate programs you like from your new site AND
you can change the links, content etc. as often as you require.
This is how I personally do it. If you visit my own sites you will see that I
have added loads of my own content BUT each of the links from within that site
point to affiliate product from which I will get a commission for evey sale
that is made.
Do you see how this works? Do you see how it is a much better strategy than
promoting an affiliate page that will NEVER belong to me?
Now, at this stage you may be terrified as to how you where you would even
start to acquire your own business domain name and website.
The process is actually quite simple, once you actually begin to push through
the fear and take action.
If you don't see the importance of having your own website now then believe me,
it WILL become clear as you get a better understanding of online business.
For a few dollars per year for a domain name and hosting you are much better to
have an affiliate website than be without one.
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